Crowd Faves for Trail Days

Shop our community's favourite gear for hitting the trails.

Dive into our archives and rediscover iconic statement pieces.

Archive Collection

ChromaPop™ Glass PolarChromic

The first lens to have it all. Combining ChromaPop™ color & contrast enhancement with glare-eliminating polarization and game-changing photochromic adaptability in a durable mineral glass lens.

Tell your story

Pursue Your
Thrill

Experience in everything.

Life's Better Beyond Walls

In 1965 Dr Bob Smith built the world's first thermal sealed goggle so he could get outdoors and have a blast on days everyone else had to stay inside. Since then we have continued building gear to enhance your outdoor lifestyle.

Because life's better beyond walls. #PursueYourThrill

All Terrains, Endless Pursuits

Driven by our athletes desires, we took our obsessive design approach to merge performance detailing with lifestyle aesthetics. The Seeker brings limitless outdoor discovery to a classic round frame.