Summer Swing

Sunny Days, Clear Plays

On the Field

Dive into our archives and rediscover iconic statement pieces.

Archive Collection

ChromaPop™
Glass PolarChromic

The first lens to have it all. Combining ChromaPop™ color & contrast enhancement with glare-eliminating polarization and game-changing photochromic adaptability in a durable mineral glass lens.

Crowd Faves for
Trail Days

Shop our community's favourite gear for hitting the trails.

All Terrains, Endless Pursuits

RESTOCK ALERT!

Driven by our athletes desires, we took our obsessive design approach to merge performance detailing with lifestyle aesthetics. The Seeker brings limitless outdoor discovery to a classic round frame.

Life's Better Beyond Walls

In 1965 Dr Bob Smith built the world's first thermal sealed goggle so he could get outdoors and have a blast on days everyone else had to stay inside. Since then we have continued building gear to enhance your outdoor lifestyle.

Because life's better beyond walls. #PursueYourThrill

Retro Vibes, Modern Vision

Inspired by retro ski goggles, the Ultralite pairs nostalgic style with cutting-edge ChromaPop™ lens technology for unmatched contrast and clarity.